Why would I need a health coach when I can just Google everything?

Ah yes, the age-old battle: Experience vs. The Algorithm. Sure, Google can tell you what to do, but it won’t convince you to do it, hold you accountable, or personalise advice based on your actual life (not some idealised version of yourself). Plus, Google won’t notice when you’re spiraling into a doom-scroll at 2 AM about a condition you probably don’t have. I will.

Is this just life coaching with a stethoscope?

Absolutely not. Life coaching often deals with aspirations; I deal with realities—your physiology, psychology, and behaviors, all informed by actual medical knowledge. This isn’t about manifesting good health; it’s about engineering it, one pragmatic step at a time.

I feel fine—do I really need this?

Feeling “fine” is just another way of saying “I’ve adapted to mediocrity.” The human body is resilient; it can put up with a lot before it waves the white flag. The question isn’t whether you’re fine; it’s whether you could feel exponentially better. Would you drive a Ferrari and never take it past second gear? No? Then why treat your body that way?

Can you just give me a plan so I can go do it myself?

Of course! And you’re free to not follow it, just like every New Year’s resolution ever made. Having a plan is one thing; having a strategy that fits your psychology and lifestyle is another. That’s where I come in—tweaking, refining, and making sure that you actually execute rather than adding another PDF to your ‘Read Later’ folder.

Will this involve kale smoothies and cold showers?

Only if you enjoy suffering for the sake of suffering. Health optimization isn’t about sacrificing joy; it’s about finding smarter ways to get results. If you hate kale, let’s find something better. If you despise the gym, let’s rethink movement. The goal is effective strategies, not aesthetic suffering.

How is this different from hiring a personal trainer or nutritionist?

Think of me as the architect, not the bricklayer. A trainer helps you exercise, a nutritionist tells you what to eat—but I look at the whole system. Sleep, stress, metabolism, motivation, habits—these all feed into whether you stick to a plan or abandon it after two weeks. I make sure the whole machine runs properly.

I already have doctors—why would I need you?

Doctors are brilliant at fixing problems but not always at preventing them. The medical system is built for acute issues, not optimisation. If your house is on fire, you call the fire department (your doctor). If you want to avoid the fire in the first place, you hire a structural engineer (me). I focus on preventative and performance health, which the medical system often doesn’t have time for.

Do you work with high-performers or just people with health issues?

Both. In fact, high-performers tend to be more obsessed with small gains than the average person. If an athlete can shave 0.2 seconds off their sprint time, it’s life-changing. If a CEO can optimize their sleep for better decision-making, it pays dividends. Whether you’re fixing something broken or optimizing something functional, the process is the same: make you better.

How long until I see results?

The honest answer? That depends on you. If I could change people overnight, I’d be selling this as an NFT for billions. But the truth is, the human body works on biological timelines, not Amazon Prime delivery speeds. That said, most people start feeling better within a few weeks, and long-term benefits stack over time.